Rosen Properties Real Estate Blog
Your Most Valuable Asset
April 18th, 2010
In business your most valuable asset is your reputation. If people know that they can count on you they are more apt to do business with you. It is the leverage you can use to propel your business. But just like financial leverage, it cuts both ways. As much as a good reputation helps, a poor one hurts.
There is one word that sums it all up: INTEGRITY
The dictionary defines it this way: Integrity – adherence to moral and ethical principles; soundness of moral character; honesty.
Experience comes with time. A track record of success isn’t obtained overnight and wisdom comes by learning from your mistakes. Integrity is the one thing you can have right now. There is no class to take, no test to pass. You can have it when you get out of bed in the morning. However, you must choose to have it.
Real integrity is doing the right thing, knowing that nobody’s going to know whether you did it or not. - Oprah Winfrey
This is a portion of a blog post by Richard Warren